Last night we held a press and VIP night to celebrate our Friendship collection at our Sloane Square flagship store. Guests were treated to an evening of colourful cocktails and canapés while DJ duo Ooh La La; Zara Martin and Jade Williams provided some beautiful beats. Throughout the evening guests had fun with their friends in our photobooth (complete with wind machine) and our engravers were on hand for them to have their Friendship Bracelets monogrammed and inscribed with initials and messages of their choice.
We were thrilled with the turnout of guests who included Pixie Geldof, Henry Holland, Matthew Williamson, Caroline Flack, Edie Campbell, Bip Ling, Amber Atherton, Jack Fox and Jack Guinness, who came to celebrate our heritage as The Original Friendship creators and view the new explosion of colour and constructions!
It was also great to welcome many members of the press and media to the event, who brought their colleagues and friends to party the night away with us, in our colourful store complete with Original Friendship banners and bright rainbow hydrangeas.
We wanted to share pictures with you from the evening and hope you have enjoyed all of our Friendship activity over the past few months, including the introduction of new designs and constructions. Keep an eye out for new styles coming soon as we continue to develop and refresh the Links of London Friendship Collection! With more choice, enjoy the vibrant tones and new designs of these innovative styles from the brand that brought you the original Friendship Bracelet.